For Top Sales, 5 Rules for Targeting the Right Prospects

If you target the right prospects, you’ll save time and money and increase your revenue. There are five rules to follow. They’re developed for B2B but work for B2C, too.

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9 Tips to Train Employees to Protect You from Cybercrime

It takes a team approach to protect your organization against the skyrocketing rate of cybercrime. Here are nine training precautions necessary to make sure your employees help you guard against security threats.

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6 Quick Tips So Employees Respect Your Authority

It’s an awful feeling when your authority is non-existent. You’re not taken seriously. Employees are in charge. It’s also an indicator of related issues: Most often, profits are minimal. Customers become disenchanted and leave.

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After a Tough Job Hunt, Ease Your Burnout before Starting Your New Job

Any time you endure the pressures of a career move, you must recognize the signs of a burnout. So, you have to guard against burnout. If you get burned out, it’s best to alleviate it.

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Marketing: Shopping Preferences of Millennial Moms

If you’re concerned about marketing to young women but you’re not up-to-date in marketing to Millennial moms, young mothers aged 18 to 32 or 33, you better get started. Take steps to capture them as customers. Then insure they’re loyal, repeat customers.

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Insights: Making Your Google Search Ads Cost-Effective

Here’s how to get more bang for your buck in digital marketing. In search advertising on Google, less-known brands benefit from top positions a lot more than well-known companies. That’s just one conclusion on click-through rates from a Stanford research study released in 2015.

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A 15th-Century Role Model Will Propel Your Career

A 15th-century quote by Michelangelo is apropos today for people who want to be successful. A positive attitude about learning in the job-seeking process leads to success. The concept has been confirmed by a University of Missouri study.

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Seattle business consultant Terry Corbell provides high-performance management services and strategies.