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	<title>The Biz Coach: Proven Solutions for Maximum Profits</title>
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		<title>Marketing Checklist to Measure Your Brand&#8217;s Personality</title>
		<link>http://www.bizcoachinfo.com/archives/6640</link>
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		<pubDate>Wed, 18 May 2011 20:18:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
				<category><![CDATA[Marketing/Sales]]></category>
		<category><![CDATA[Advertising]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[profits]]></category>
		<category><![CDATA[return on investment]]></category>
		<category><![CDATA[ROI]]></category>
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		<description><![CDATA[Here are two key questions about your marketing: 1. How much have you invested in your brand and personality? 2. How’s it working? These are important questions. However, many companies – large, medium and small – can’t accurately answer the questions. That’s especially true regarding their return on investment. Yet, ROI is critical to measure. [...]]]></description>
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		<title>NFL Heroics: Great Metaphors for Business Success</title>
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		<pubDate>Mon, 09 Nov 2009 03:14:45 +0000</pubDate>
		<dc:creator>Terry Corbell</dc:creator>
				<category><![CDATA[Marketing/Sales]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[business execution]]></category>
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		<description><![CDATA[Football stars provide great metaphors for key ingredients in business profits.]]></description>
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		<title>How Multi-Channel Marketing Yields Best Results</title>
		<link>http://www.bizcoachinfo.com/archives/194</link>
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		<pubDate>Sun, 17 May 2009 00:28:25 +0000</pubDate>
		<dc:creator>guest</dc:creator>
				<category><![CDATA[Marketing/Sales]]></category>
		<category><![CDATA[direct response]]></category>
		<category><![CDATA[E-mail blasts]]></category>
		<category><![CDATA[Internet advertising]]></category>
		<category><![CDATA[online marketing]]></category>
		<category><![CDATA[online search]]></category>
		<category><![CDATA[ROI]]></category>
		<category><![CDATA[social networks]]></category>
		<category><![CDATA[viral marketing]]></category>

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		<description><![CDATA[A reader asks for help on Web marketing. The Biz Coach says Internet advertising is great, but it needs to be synergized. Here are tips to optimize your multi-channel marketing. ]]></description>
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