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	<title>The Biz Coach: Proven Solutions for Maximum Profits</title>
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	<description>Seattle Biz Coach, business consultant Terry Corbell, provides high-performance management strategies: marketing, human resources, and special projects.</description>
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		<title>Checklist for Branding, Selling Your Biz as Green</title>
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		<pubDate>Sun, 06 Nov 2011 23:00:41 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[&#160; Consumers love environmentally sensitive businesses. You might think it’s a slam dunk for businesses to market themselves as green. Well, yes and no. There are precautions to take. They include educating your audience on your eco practices. Before you embark on a green marketing campaign, here&#8217;s a checklist of basic questions to ask: Are [...]]]></description>
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		<title>Marketing Checklist to Measure Your Brand&#8217;s Personality</title>
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		<pubDate>Wed, 18 May 2011 20:18:46 +0000</pubDate>
		<dc:creator>admin</dc:creator>
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		<description><![CDATA[Here are two key questions about your marketing: 1. How much have you invested in your brand and personality? 2. How’s it working? These are important questions. However, many companies – large, medium and small – can’t accurately answer the questions. That’s especially true regarding their return on investment. Yet, ROI is critical to measure. [...]]]></description>
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		<title>Checklist to Build Your Brand on a Budget</title>
		<link>http://www.bizcoachinfo.com/archives/2042</link>
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		<pubDate>Tue, 24 Nov 2009 22:49:53 +0000</pubDate>
		<dc:creator>Terry Corbell</dc:creator>
				<category><![CDATA[Marketing/Sales]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[Costco]]></category>
		<category><![CDATA[customer loyalty]]></category>
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		<description><![CDATA[Every business needs to save time and money while increasing revenue with affordable branding techniques. Here are 29 proven branding solutions for maximum profits.

]]></description>
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		<title>NFL Heroics: Great Metaphors for Business Success</title>
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		<pubDate>Mon, 09 Nov 2009 03:14:45 +0000</pubDate>
		<dc:creator>Terry Corbell</dc:creator>
				<category><![CDATA[Marketing/Sales]]></category>
		<category><![CDATA[branding]]></category>
		<category><![CDATA[business execution]]></category>
		<category><![CDATA[customer service]]></category>
		<category><![CDATA[Marketing]]></category>
		<category><![CDATA[price]]></category>
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		<description><![CDATA[Football stars provide great metaphors for key ingredients in business profits.]]></description>
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		<title>Marketing: Why One Bank Fails, Another Succeeds</title>
		<link>http://www.bizcoachinfo.com/archives/1433</link>
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		<pubDate>Sun, 13 Sep 2009 05:17:12 +0000</pubDate>
		<dc:creator>Terry Corbell</dc:creator>
				<category><![CDATA[Marketing/Sales]]></category>
		<category><![CDATA[bank failures]]></category>
		<category><![CDATA[branding]]></category>

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		<description><![CDATA[One of the nation’s 2009 bank failures costing the FDIC $298 million was the result of economic conditions, to be sure. But Venture Bank’s collapse was exacerbated by poor management decisions typified by branding.]]></description>
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