Study: Why Lean Manufacturing Principles Often Don’t Work
Many businesses love cutting waste and costs for profits by using lean manufacturing principles, but many global manufacturers aren’t getting lean results, according to a 2011 study by the consulting firm, AlixPartners in New York. The companies used the popular Six Sigma, Kaizen and Value Stream Mapping. The industries were principally aerospace, automotive, consumer products, chemicals, electronics [...]
[Read more...]Best Practices to Optimize Your Brand, Manage Your Web Reputation
As you no doubt know, the digital age has brought new challenges and opportunities. Best practices are critical in order to maximize your Web presence and to manage your online reputation. The Key to Internet Dominance Is to Think Integration – naturally, the first steps include a quality Web site and synching it with [...]
[Read more...]Need a Career Change? 10 Steps for a Career Makeover
So you think you want to change careers. Or perhaps you need a career makeover. You’re not alone. Professionals of all stripes have found they need to retool their careers or re-engineer themselves. There are a myriad of reasons. It’s usually related to technology and a changing marketplace. If you’re thinking about a career [...]
[Read more...]Are HP’s Board and New CEO Headed in Right Direction?
Updated – Dec. 31, 2011 Not to be gauche, but it wouldn’t be surprising if Harry S. Truman were perplexed by the judgment and performance of the board of directors at the world’s biggest-selling tech company. That being the Hewlett-Packard board of directors over the past decade. Indeed, many people might be wondering if the [...]
[Read more...]Why Many Healthcare Workers Are Responsible for Alarming Trend: Medical ID Theft
Sept. 26, 2011 Medical identity theft is skyrocketing. It’s the fast-growing trend in ID thievery, and the data shows it adversely impacted 1.42 million Americans in 2010, according to a study by PricewaterhouseCoopers (PwC) in a published report. PwC reports medical ID theft aggregately cost more than $28 billion. “The root cause of the [...]
[Read more...]7 Tips for a Young Professional to Become a CEO
For a professional to jump to the senior-management level in the 21st century, it’s imperative to demonstrate seven core competencies. Consider them part of your personal branding for success. It starts with speaking the language of a chief executive officer, and understanding the big-picture needs of an organization to get to the top. No, [...]
[Read more...]E-mail Marketing Goes Better with Social Media, Study
A common sense conclusion from a marketing study, but it’s surprising when you consider the source. Small businesses are more successful in an e-mail marketing campaign if they combine it with social media, according to a 2011 study by e-mail marketing firm Constant Contact. Constant Contact says companies using the two-pronged approach net a [...]
[Read more...]Timely for Q4 Sales: Latest Trends in E-mail Marketing
Sept. 20, 2011 Just in time for holiday e-mailing campaigns, three recent published reports show the latest developments in e-mail marketing. The Website Magazine reports show the most popular e-mail venues, e-mailing’s value, and tips for Q4 e-mail marketing. E-mail trends. A new study by Litmus indicates the development of three trends in e-mail marketing [...]
[Read more...]Need PR, But No Budget? Here’s How to Leverage News Media
Social media is OK for promotion. But if you need blockbuster publicity, use best practices in marketing. Play a trump card — leverage the news media for public relations. Yes, it’s true that increasing numbers of adults – especially the Millennial Generation – are using social media for their news and information, and for making buying decisions. [...]
[Read more...]Budgeting Basics for a Micro Business
For entrepreneurs, often the most difficult part of launching a business is preparing financial projections. It may not be the most enjoyable task, but budgeting is imperative for maximizing performance. “Eight out of 10 companies fail in the first two years due to insufficient cash,” warns esteemed financial consultant Roni Fischer. In addition, you’ll [...]
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