How to Win Your Major Marketing Campaign
There are many reasons for marketing failure of a campaign. Here are 14 of the more important reasons, plus what you must do to win.
[Read more...]Risk Management – Lawyer Explains Basics in Protecting Intellectual Property
Entrepreneurs are well-advised to consider ways to avoid legal entanglements over their inventions and intellectual property.
[Read more...]Competitive Intelligence Author Shares Her Insights
Even before the Great Recession, businesses had headaches in reducing risks. What’s a tool to reduce risk and make profits? Competitive intelligence.
[Read more...]How to Create Luck – Fly High with Profits
Companies survive and gain market share when their competitors fail. But that’s often because successful firms know how to create luck.
[Read more...]10 Scholarly Solutions for Selling More Products
Part one of a three-part series: How to grow your small business. Small business owners face more predators than ever, which makes decision-making about growth seem very challenging.
[Read more...]HR Management: It’s a Mistake to Overlook Succession Planning
Many businesspeople are so focused on operating their businesses, they forget about human capital –their most important asset. Organizations from small to large should strategically make a succession plan.
[Read more...]New Year’s Resolutions to Recover from the Great Recession
Here’s a personal checklist for planning success.
[Read more...]Losses Show Why United Airlines Needs Strategic Plan
Analysis: Why United Airlines’ continuing losses teach us six strategic planning lessons.
[Read more...]Make Money: Four Options for Soaring Profits
A small-business owner asks for relief from her financial roller coaster – here are four often-overlooked ways to boost profits.
[Read more...]Strategic Planning: List of Informative Web Sites
Knowledge is power – if you use it. Here are informative Web sites to help you develop a strategic plan.
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