Aside from Privacy, Security Issues — Facebook is a Threat 2 Ways
Why Facebook is becoming more of a threat in marketing. Use due diligence to capitalize on Facebook.
[Read more...]Microsoft’s adCenter Expands Negative Keyword Limits
Now that the Yahoo-Microsoft merger is underway, Microsoft adds a new wrinkle to its advertising program – an increase in negative keyword limits.
[Read more...]Internet Marketing Trend: Q2 Sales Increase 9 Percent
Internet retail sales increased to an aggregate $32.9 billion in the U.S. during the second quarter of 2010, according to research firm comScore. That’s a 9 percent increase over 2009’s total.
[Read more...]Why Facebook May Be Inching toward An IPO
Many marketers are allocating more of their budgets for Facebook ads, but is it a good marketing investment? Is it a potentially good IPO investment?
[Read more...]Banks Have Credibility Issue with Affluent Women, Study
More than half of wealthy women are frustrated with their banks, according to a study.
[Read more...]Bank Woes Provide Lessons for All Companies Seeking Growth
Many banks have customer loyalty issues. In fact, banks need new approaches because they are only satisfying 21 percent of their medium-sized business customers, according to new marketing research by TNS. Actually, the challenges faced by banks in trying to grow include principles that are applicable to all business sectors that want opportunities for growth.
[Read more...]Web Publishers: Are You Optimized for Bing?
Yahoo and Bing are expected to combine for 30 percent market share. If you haven’t already, start optimizing your Web site for Bing. Here’s how.
[Read more...]Profits: How and Why to Align Marketing with Sales
If marketing isn’t synchronized with sales, a company doesn’t enjoy optimized profits. So why is it so many companies don’t align their marketing with sales? Here is how and why to align marketing with sales for higher profits.
[Read more...]5 Tips If Your Web Site’s Traffic Slows in Summer Months
Traffic on the Internet slows in the summertime, according to Website Magazine. Here are five strategies to maintain your growth.
[Read more...]Global Study: Internet Consumer-Shopping Preferences
If you want insights into the shopping habits of online shoppers worldwide, the Nielsen Company has developed some interesting data.
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